Idemitsu Lubricants Russia
idemitsu.ru
Business Services... Show more
Head of OEM Business unit Russia and CIS
Location: Moscow, Russia
Market: Automotive & Industrial market of Russia and FSU (former Soviet Union countries)
Products: Lubricants & greases
Customers: car manufacturers (Peugeot-Citroen-Mitsubishi Alliance, AvtoVAZ-Renault-Nissan, Alliance, Belgee), car importers (Subaru Motor, Suzuki Motor Rus, Mitsubishi Motor Corp. Rus, Honda Motor Rus, Geely Motor, Lifan Automobiles, Chery Motor, Denso.
Responsibilities:
• Business development
o Monitoring market evolution: consumers’ purchasing model, competition evolution
o Communicating to senior leadership about business trends, market patterns, consumer and trade attitudes, competitive practices and product performance
o Collecting market data (automotive lubes market size, import/export volume, oil demand)
o Discovering new sales opportunities, setting new sales channels using company’s strengths
• Project development
o Planning, developing, managing and implementing Business Development plans, including strategies, programs, goals, tactics
o initiating, planning, executing, controlling, and closing the work of a team to achieve specific goals and meet specific success criteria
• Managing the OEM business in Russia and CIS
o Preparing quotations, commercial offers
o Sales and marketing operations’ planning & reporting
o Implementing marketing activities to support sales through OEM channel
o Keeping trust-worthy relations with OEMs top management by means of running professional negotiations
o Managing the OEM team through coaching, performance evaluations, regular cadence of 1-1 meetings, in market work and continuous feedback loop
o Supervising supply chain, keeping close contacts with suppliers of components (base oils, additives, packaging)
o Facilitate an accurate sales and product safety stock forecast for all key products per customer within the region monthly and providing meaningful insights on customer and market performance
o Activating sales and marketing activities in all the target market segments, leveraging channel influencers/decision makers, working collaboratively with internal and external stakeholders and counterparts to drive share growth
o Developing business plans with automotive OEMs in Russia and CIS to support sales plans, securing GP
o Strengthening business relations with OEMs through marketing activities, seminars and trainings
• Thinking outside the box:
o Active participation in automotive industry events: conferences, company meetings
o Arranging seminars for clients to support sales and introduce new products
o Keeping steady contacts with colleagues around the globe to keep updated information about company’s latest progress in terms of product development, customer relations.
• KPI: Sales volume, GP, net profit, cash flow, sales forecast accuracy. Sales volume: 2,5mln L/$1,95 mln
Accomplishments:
• Signed contracts with new OEM customers as Hino Motor Sales, Geely Motors, Lifan Motor Sales, Renault Moscow.