Sales Mashine Implemantation and Management

Direct Sales Chain Management - Own Shops strategic and operational management - Franchisee Chain management Indirect Sales Distribution Chain strategic and operational management - Existing indirect sales partners base management

1. inputs on market level for 3-5 year based OGSM 2. development of year based Operating Plan 3. product portfolio management 4. brand management 5. market budget management 6. RTM projects improvement 7. distributors management (Ideal Distributor Profile project) 8. sales structure planning, recruitment, training, remuneration, motivation and control 9. development of annual KPI plan for all categories and all channels 10. development of appropriate measurement and control systems to manage performance of sales team, individual training & coaching for sales managing team 11. demand management on monthly bases 12. management of distributor’s product pipeline: product supply planning and control, quality of storage and delivery 13. POSM planning and improvement 14. media adaptation and execution management 15. KA management 16. retail sales projects management 17. resolving day-to day issues with Marketing, Trade Marketing, Sales Operations, Finance, Supply, Customer Service, People and Organization departments, as well as with distributor and dealers, etc. 18. monthly based reporting (sales performance, KPI performance, RTM performance, budgeting and P&L, projects) to business on regional level.

1. Sevan lake region’s tourism market survey (offer & demand). 2. Sevan lake region’s tourism offer structuring & development, competency mobilization & transfer to local resources. 3. Promotion document distribution & audit managing. 4. Creation & development of Sevan Lake Region’s Tourist Information Center. 5. Guided visits producing & development managing. 6. B&B pilot project development.

Commerce, Commercial Engineering