•Coordinating and executing marketing campaigns that promote current company initiatives and market development •Coordinating of product development, including the design and management of new product launches •Tracking product line sales and costs by analysing and entering sales and expense •Preparing marketing reports by collecting, analysing, and summarizing sales data •Supporting sales staff by providing sales data, market trends, forecasts, account analyses, and new product information •Collaborating with media and advertising companies with the intention of increasing client interaction including TV, radio, outdoor and indoor advertising •Keeping promotional materials ready by coordinating requirements with graphics department, inventorying stock, placing orders •Researching competitive products by identifying and evaluating product characteristics, market share, pricing, and advertising; maintaining research databases •Assisting with event management, including the design development and coordination of supply good

• Researching the industry market • Event management • Developing elaborate marketing plans according to the company and market needs • Supervision of marketing budget • Creation of compelling commercial proposals • Locating fields of cooperation with different parties and partners for sales enrichment

• Directing the marketing efforts towards the brand and managing the range of branding aspects, ensuring the resonance with the preset objectives and potential clients • Conceptualization of the brand strategy and building the anticipated perception through elaborately planned communication campaigns, content strategy and consistency • Providing brand usage guidelines within the organization and facilitating its consolidated progress towards pre-established goals • Developing short and long-term business plans for the brand that addresses the product problems, new markets, distribution strategy and profit estimates • Collaboration with various parties in the processes of market researching, brand loyalty and awareness assessment, media coverage, promotion materials preparation, managing and supervising of marketing agencies et al. • Negotiation with different international partners with aim of obtaining contracts and developing marketing strategy (Russia, Ukraine, Poland, Italy, UAE, USA)

• Creation and maintenance of bonus and loyalty systems with weekly reporting to senior management (Armenia, Georgia) • Overseeing the marketing budget expenditures of 2 countries (Armenia, Georgia) • Day-to-Day communication with market and store managers to stimulate sales figures (Armenia, Georgia) • Development of promotional concepts and supervision of all aspects of execution of various processes: such as technical support, design and printing coordination, etc. • Supervision of video commercial creation for advertisement campaigns • Monitoring of all promotional activities (Armenia, Georgia) • Media planning (Georgia) • Coordination of outdoor and indoor advertisement campaigns (Armenia, Russia, Georgia, Kazakhstan, UAE)

• Researching the restaurant industry market in Armenia • Identification of the needs of the market • Locating fields of business as well as partners for cooperation for the purpose of sales enrichment • Development of different tools and methods for sales improvement

• Processing of employee personal files (filling, finalization, maintenance and updating) of client companies • Preparation of documents/personal files of the client companies’ newcomers and resigned employees, entering their data into respective databases • Taking and maintaining client companies’ attendance records (creating shift schedules) • Maintaining internal act registration books and labor books

Экономический факультет, Менеджмент организации